As a delivery manager and technical/process consultant with director-level expertise, I excel in leading internal teams and external partners to craft effective e-commerce solutions, optimize delivery processes, and produce award-winning interactive marketing campaigns for top-tier brands and industry-leading production agencies.
Are you in the concept phase and seeking someone to ensure your project’s successful delivery? Do your internal production processes need fine-tuning? Or perhaps your project is already in production but requires sharper focus to cross the finish line?
Do you want to ensure that your development team stays on track and delivers on schedule? I specialize in leading both internal and external development teams to achieve optimal results. While deliverables are my top priority, I also believe that the process is crucial to success.
Are you facing communication challenges between your design and tech teams? With experience in all areas of digital design and production, I can effectively connect the dots to create meaningful connections between the two.
How far do you look towards the horizon? Are your processes aligned with your current objectives? What should be your top priority right now? I assist you in refining your processes and tailor them to your goals.
I specialize in collaborating with your existing team and stakeholders to steer your project to successful completion, or customize your processes for peak efficiency. My unique blend of design and technology experience, combined with a humble yet "no-nonsense" communication style, empowers me to bridge the gap between visual design, user experience, and development.
As a key member of the team from day one, I played a pivotal role in the successful launch of this project, initiated by the Getty Foundation to highlight their acquisition of the Frank Gehry Papers, with a special focus on the Walt Disney Concert Hall.
I spearheaded the team from concept through to delivery, overseeing the entire process with a strategic and collaborative approach. Our work began by carefully filtering vast amounts of content with the client, to ensure that only the most compelling material was selected. This curated selection was then developed into an innovative and scholarly narrative, which the team skilfully translated into an award-winning design and interactive experience.
Given the tight deadlines, it was essential to manage these three processes—content curation, narrative development, and design execution—in parallel. I was responsible for ensuring that the timing and agenda of each internal and client review were meticulously planned, allowing the team to focus on key elements without stalling progress. During client reviews, we worked diligently to identify and resolve any misunderstandings quickly, ensuring that critical path elements remained on track.
The collaborative effort led to a project that earned widespread acclaim, not only within the interactive industry for its exceptional design and execution but also from the scholarly community for its thoughtful curation and narrative depth.
I was brought into this large and complex e-commerce redesign and rebuild midway, during a critical transition from an Agile to a Waterfall process at the client’s request. The project was facing significant challenges in managing scope and determining a realistic go-live date, and the team required additional support to navigate these obstacles.
Initially, my role was focused on managing requirement specifications and coordinating the partner agency responsible for developing the new PIM system, e-commerce engine, and information transfer engine that synchronised data with the front-end CMS. However, as the project progressed, it became clear that my ability to grasp the larger picture was invaluable. I began to take on additional responsibilities, including overseeing other critical areas of requirements specification, such as the checkout funnel and account-related features.
As the build neared completion, the project was handed over to a third party for long-term maintenance. Given my comprehensive understanding of the project, I was entrusted with leading this crucial task. I collaborated closely with a senior internal team member to ensure a smooth and successful transfer of knowledge.
My growing role in the project underscored the importance of my contributions. It was my ability to see the broader picture while delving into the intricate details that made me a key member of the team.
After the initial KPR NFT launch, I led the team in the design, development and execution of the KPR Citizen project. This initiative built on the original campaign by introducing an innovative online badge and merit system that dynamically tracked NFT transactions on the blockchain.
In addition to coordinating internal design and development efforts and managing client expectations, I guided the development of the abstract logic that powered the badge and merit calculations based on NFT traits. This logic was then integrated into a Content Management System (CMS) by the development team, resulting in a streamlined and efficient community management tool for the client.
I also developed detailed abstract test scenarios, which enabled the development team to create functional testing scripts, greatly enhancing the Quality Assurance process and protecting against potential regressions.
My hands-on involvement and strategic planning were instrumental in ensuring the project’s success.
This project involved a complete rebuild of the corporate site, along with the development of an enterprise iPad app for the sales team. I played a central role in this initiative, leading the UX design, overseeing the technical specifications, and managing the development teams. The development effort was a collaboration between our internal agency team and the client’s team, who were responsible for creating new data streams and structures based on our UX and information architecture.
Leveraging my expertise in information architecture, technical specifications, user experience and design, I was able to guide the visual design toward a clear and concise presentation of information. This approach not only ensured that the new data streams were utilised efficiently but also resulted in the creation of a highly responsive application.
This project underscores the breadth of my skills, from technical expertise to user experience design and creative direction. It demonstrates my unique ability to solve complex, hybrid problems by integrating diverse disciplines into a cohesive and effective solution.
This project was a pioneering one-hour livestream event that brought together 9 participants across 3 continents to launch the adidas and AllBirds FUTURECRAFT.FOOTPRINT low-carbon shoe. The event was truly live, with real-time interactions among the diverse participants, with seamless integration of live graphics and polls to enhance and highlight the messaging in real-time.
With so many moving parts and the high stakes of a live broadcast with no room for retakes, precise coordination was essential. In my role, I led the design and development teams while also liaising with an additional creative agency, both end clients, and their internal content management teams. My leadership ensured that every element was flawlessly synchronised.
Despite the intense pressure of a live broadcast, my ability to manage and synchronise the various teams and components resulted in a seamless delivery that exceeded expectations.
The project was a global brand communications platform to deliver messaging in regions without an e-commerce presence. I was brought on as the project had stalled due to bureaucratic and technical challenges. The project faced significant complexity due to the numerous stakeholders involved. These included internal teams from marketing, IT/DevOps, and security, as well as regional stakeholders from APAC and LATAM, and an external design and development agency. Many of these stakeholders had different priorities and communication styles; for example, marketing and IT/DevOps often struggled to align their objectives and language, while internal IT/DevOps and the external development team had overlapping responsibilities that needed clearer definitions.
My role was critical in untangling these complexities. I facilitated communication between all parties, translating technical requirements into actionable tasks for the marketing team and vice versa. I also worked diligently to clarify roles and responsibilities between internal and external teams, ensuring everyone was aligned and moving forward together.
The project ultimately launched with significant internal acclaim, and I continued to serve as an external consultant, guiding various design and functional revisions over the following years. I also then played a key role in coordinating the project's decommissioning when the brand expanded its e-commerce capabilities, making the platform less essential.
Due to the global pandemic, what was originally intended as a physical installation had to be transformed into an entirely online experience. Despite this significant shift, the project’s objective remained the same: to offer a behind-the-scenes look at the award-winning Amazon production “The Marvelous Mrs. Maisel.” It was at this critical juncture that I joined the project.
With the creative design largely finalised and client relationships already in place, my role was to collaborate with these existing contacts and focus on coordinating the development team to ensure a successful delivery. However, this added layer of hierarchy introduced longer communication lines, making clarity and precision in communication more crucial than ever. It was vital to anticipate any client facing discussions that could impact development and clearly convey these along with potential consequences and possible solutions. Failure to foresee and address issues could have jeopardised the project, particularly with the tight deadline tied to the Emmy Awards, which left no room for major revisions.
Thanks to precise and effective communication, the project was delivered on time and went on to win multiple industry awards for design and interaction. Mission accomplished!